Branding, Interior Design
Terrainware
A new outdoor brand in town sure got us excited, what with our rack of guns and miscellaneous jungle memorabilia scattered around the studio. We were definitely thrilled to be part of the brand's development and interior design—aptly named Terrainware—which also happened to have a physical retail shop opening at the west side of Singapore.

Wanting to fill a gap in our region for the trendy, well-travelled adventurer, Terrainware's branding and interior design naturally had to incorporate hints of the lifestyle throughout.

Carrying an array of outdoor gear brands including Poler Stuff, Lynxhooks, and Power Practical, we wanted to bring a little bit of nature and its rugged terrain to customers as soon as they stepped into the store—from Terrainware’s location coordinates engraved on its front porch and half of the store being filled with 60 bags (approximately 800kg in total) of gravel, to even its changing room made with custom-made Sunbrella canvas. Of course, the mascot vehicle was undisputedly a Land Rover Defender 110.

A wise man once said, the difference is in the details.
We think the difference is having the balls to do it.

Bureau is a design studio that provides businesses and brands with a creative hand and a solid sack of ideas. We believe in stretching the boundaries of graphic design, while maintaining a strong commitment to artistry and quality in every work that we do.

Occasionally we experiment with other design forms such as furniture, spatial, and product design. Traditional techniques like letterpress and silkscreen printing get us excited as well.

We sometimes get mistaken for a book shop. Or Nana & Bird. But that’s okay, because we're friendly, unless you owe us money, of which is the entire reason why we have a rack of guns in the studio.

A selected list of some clients we've worked with.

Kai Yeo
Partner / Creative Director
“I think, will I want this logo tattooed on myself?”

A true artisan known for his keen attention to detail and relentless pursuit of perfection, Kai started his design career at Asylum, which saw the work that he helmed critically acclaimed by the likes of the ONE Show, Creative Circle Awards, Communication Arts and D&AD. / He also served as Design Director at 10AM Communications, working with clients like ION Orchard and Creative Technology. / He has shared his passion for design at various platforms, including the Crowbar Awards and The Design Society Conference as speaker and member of the jury. / He still prefers being in front of his Mac OS 10.4. / Amazingly, he also still designs using an outdated version of Macromedia FreeHand. On weekends, you can find him in the jungle.
Edmund Seet
Partner / Design Strategist
“It’s all about tactility, guys. Foreplay.”

A creative strategist with a heavyweight branding and advertising background, Edmund has held regional positions at leading global agencies, from FutureBrand, to Design Director at Bartle Bogle Hegarty, to Regional Head of Art at Lowe and Partners Worldwide. / His contributions and roles have led his teams through campaigns for global clients such as Unilever, Diageo, Coca Cola and Levi’s. / He now steers our team through sheer grit, peppered with colourful Hokkien phrases, and daily sage-like quotes of wisdom.

Get in touch.

We've moved to our new studio in Apex @ Henderson.

201 Henderson Road
#06-11/12 Apex @ Henderson
Singapore 159545
Map

Call us: +65 6258 8890
Email us: info@thebureau.com.sg
Facebook: @bureausg
Instagram: @thebureausg
Appreciate us: Behance

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